25. Feb 2021
Back to school with schülke! In the current situation, this is associated with worries and uncertainties for many parents and teachers, but also for children. There are many hygiene measures that children of all ages and also teachers must now observe and comply with. A challenge for all!
Step by step schools and day-care centres are opening in some countries. But we are still far away from normal everyday life. For many parents and teachers, but also for the children, the way back to school or the daycare centre is associated with worries and uncertainty. With our new target group-oriented campaign, schülke accompanies parents, children, teachers and caregivers on the way "Back to school".
"How can I teach my 2-year-old daughter how to disinfect her hands properly according to her age?"
"My 15-year-old son just doesn't feel addressed by the information on hand disinfection. You'd need a manual that addressed the needs of the target group."
"As a teacher, I am expected to support the students in every way possible. However, I'm not an expert on this topic and am looking for a concise source of information myself."
The "Back to school" campaign addresses exactly these questions and needs. From #6MOVES FOR CLEAN HANDS to Sigi Sauberbär, the contents were created graphically and informatively for the respective target group. But see for yourself: